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Al Faer, founder and president of The Jared
Company established in 1981 as a magazine
publishing consulting firm has provided consulting
services to a diverse group of publishers of
consumer, trade and association publications
throughout North America, Europe and Asia.
With 47 years of in-depth
industry experience, Faer has held various
operational, manufacturing, production, managerial
and executive positions with some of the
industry's leading publishing and printing
organizations. As former publisher and chief
operating officer of The Diamond Magazine,
"The Official Chronicle of Major League Baseball,"
Faer developed, implemented and oversaw the entire
publishing operation and related strategies to
effectively launch and maintain this national
publication. Over the years he has served as vice
president manufacturing, vice president operations
and senior vice president to LFP, Inc., as well as
held other key industry positions with organizations
such as Rumford National Graphics, McGraw Hill and
others.
Faer's diverse publishing
background has permitted him to be intimately
involved in cost-reduction/containment programs;
profit improvement plan strategies/development;
situation reports and yield enhancement studies; due
diligence and feasibility studies; business plan
development; financial projections/budgets; custom
contract-publishing; publication start-ups;
publishing company turn-around; supplier
out-sourcing/material procurement; circulation and
newsstand distribution strategies/implementation; strategic marketing positioning;
targeted roll-ups, mergers and acquisitions.
Faer has negotiated, bought and
controlled on behalf of his clients as a
non-broker, approximately $522 million
worth of manufacturing, paper, distribution and
other associated collaterals. Clients have
realized, through an array of strategically
aligned and implemented procedures, a cost
savings in excess of $91 million over the years.
Faer has been interviewed and
quoted in industry publications and books such as
Publishing Technology; Folio Magazine;
Publishing News; Great Production by
Design; High Volume Magazine;
Interchange Magazine; PaperSpecs Newsletter
and Magazine Design and Production, where
he has also written numerous feature articles as a
contributing writer. He has participated as a
panelist in the IFTF Workshop on "Paper Demands -
The Next Twenty Years," was a member of the WIBC's
Publication Review Committee; has presented
seminars to the National Association of Regional
Publishers; Magazine Publishing Congress; Graphic
Communications Association; Spectrum '99; MDP
Print Production Conferences
and
the keynote
speaker at the AAA/CAA Club Publications 2002
Workshop.
As a certified instructor at
UCLA-Extension, Faer has taught an accredited
course for a number of years: Magazine Publishing Strategies and
has been a guest speaker at Arizona State
University. Faer's
biographical record appears in the 27th Edition of
Marquis Who's Who in the West, and the 55th
Edition of Marquis Who's Who in America, and has
served on the Board of Directors to the Western
Publications Association. Faer served as
the Executive Vice President/COO, Valeo Media, and
currently serves as the Executive Vice President
Publishing Operations, Impact Media
Communications.
Consulting services have been
provided to more than 160 clients during the past
28 years. They have and/or continue to include
some of the following: AAA Arizona-Highroads
Magazine, AAA Colorado-EnCompass Magazine,
AAA Auto Club South Publications, AdVenture
Capital Register Magazine, Affinity Group,
American Journal of Nursing Magazine,
Arizona Homes and Lifestyles Magazine, Art
in America Magazine, Arts & Architecture
Magazine, AZ Sports Magazine,
Atlantic Homes & Lifestyles Magazine, Bankers
Trust, Baseball Today Magazine, BBW
Magazine, Beverly Hills People Newspaper,
Beverly Hills World Magazine, Border
Guide, Brides and Grooms Magazine, British
Car Magazine, Broker Agent Magazine,
Chic Magazine, Club Connection Magazine,
College Management Magazine, Colorado
Homes & Lifestyle Magazine, Colorado
Meetings & Events Magazine, Computer
Merchandising Magazine, Coopers & Lybrand,
Coast To Coast Magazine, Costco Connection
Magazine, Discover America Tourist Guides, Discover Hollywood Magazine, Disney Channel Magazine,
Elhert Publishing, Enclave Magazine, FANS Publishing, Fine
Architectural Design Journal, Fitness
Swimmer Magazine, Flowers & Magazine,
Game Day Magazines, Going Places
Magazine, Harmon Publishing, Hartz Industries,
High Speed Productions, Highways Magazine,
Hoop Magazine; Hustler Magazine,
Impact Media Communications, Information
Marketing Consulting, Inside Stuff
Magazine, Illinois Meetings & Events
Magazine, Interior Design Magazine,
International Thomson Business Press, Jaakko Poyry
Group, Kansas City Homes and Garden Magazine, Lakeland Boating Magazine, Lamaze
Magazine, LAP Magazine, Let's Live
Magazine, LFP, Inc., Little Golden Books,
Martial Arts Professional Magazine, Medically Informed Newsletter, Michigan
Meetings & Events Magazine, Motor Home
Magazine, Mountain Living Magazine, Natural Health Magazine,
Network Communications, Inc.,
New Parent Magazine, New Parent en Espaņol
Magazine, Oneworld Media,
Professional Sports Publications, Rickert Media,
Sea Magazine, Seattle Homes & Lifestyle
Magazine, Simon & Schuster, Soft
Talk Magazine, South Bay Living Magazine,
Stand Magazine, The Studio at JWT, Thrasher Magazine,
TL Campground Directory, TL e-Highway Newsletter, Trailer Life Magazine,
Triathlete Magazine, Toddler Magazine, Touche Ross,
Ultimate Homes Magazine, Unique Homes Magazine, Utne
Reader Magazine, Valeo Media, Veronis Suhler
Stevenson, Winning Bicycling Illustrated
Magazine, Weider Publications, Western
Publishing Group, Woodall's Campground
Directory, Woodall's e-Newsletter ...
and more. |